Key Components of a Social Media Strategy (& why it's so anxiety-inducing)

Often when I begin telling a #solopreneur about Social Media Strategy, I see an instant panic wash over their eyes. Why? Because social media is scary. Or so we think. Read below to find out the core components of a social media strategy as well as how you can use social media marketing to increase your selling power and brand awareness as a small business, entrepreneur, influencer, or handmade maker.

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